Grzegorz Leszczyński, Marek Zieliński, Piotr Zmyślony
Abstract: Due to the complexity of the needs of the business tourist that determine the character of the offered product, networking is an inherent part of the business tourism sector. Organizations enter multiple networks of relations in order to gain access to knowledge, which is important in creating innovation in tourism. The purpose of this paper is to identify knowledge sharing activities when it comes to developing a product for business tourists. The research was conducted on a network centered on a business conference organized for the first time by the actors of a network. It was described how network pictures affect the knowledge sharing activities between the network actors and its consequences. The case studied in that paper shows the circumstances that limit the positive innovative outcome of knowledge exchange.
Keywords: business-to-business, innovation, network approach, knowledge sharing, conference.
Leszczyński, G., Zieliński, M., & Zmyślony, P. (2014). Managing in networks – from the picture of knowledge network to innovative outcomes in business tourism industry, IMP Asia Conference „Formal and Informal Relationships in Networks”, Industrial and Marketing Purchasing Group, Bali (Indonesia), 7-10 December 2014.